Memcyco's report reveals that only 6% of brands have effective solutions to counter digital impersonation fraud, with the majority lacking protection against website impersonation attacks, leading to cybercriminals earning over $1 billion in 2023. The study shows that companies mainly rely on customer feedback to detect such attacks, highlighting the growing threat and the need for better cybersecurity measures to protect customers' data and prevent revenue loss.
https://www.hackread.com/memcyco-brands-guard-digital-impersonation-fraud/